Imagine a world where you were able to increase the number of potential buyers at each stage of their buying journey.
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At Seen&Read, we believe that improving share of journey will fast become a widespread business priority, sitting neatly between share of voice and share of market.
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Focusing on increasing your share of journey should be a marketing
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Share of journey defines how much time your prospective customer spends with you on their buying journey.
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Over the past few weeks, we’ve been supporting clients with video editing, turning those enthusiastic and well-intended lockdown videos into the engaging films they are meant to be.
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There is a growing sense that the key is firmly in the ignition of the UK and global economy and we’re just waiting for someone to give it a turn.
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In this final post we’re going to outline the final piece in the puzzle: how we plan and activate the content we create to support
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We’re a content marketing agency so what we do in terms of content production will probably come as little surprise!
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Let’s dig a bit deeper into our approach to content strategy which is built around our specialism is creating and delivering content journeys.
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At Seen&Read we’re a content marketing agency with a difference. As well as creating impactful and creative content of all types, we specialise in the creation and delivery of content journeys.
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